Why the Coffee Craze?

Nowadays, coffee is considered as one of the most popular beverages available for consumption. Millions of people enjoy a cup of coffee every day. Its target market has expanded over time and now even young people have developed a certain love for coffee. One can’t help but wonder why and how coffee is in demand lately. Surely, there is something special about it that keeps people from wanting more. Like any other beverage, coffee drinking may have good and bad effects to the consumer. It is one’s responsibility to be aware of coffee’s beneficial and detrimental effects not only on one’s health but in one’s life in general.

coffee crazeOriginally, the beneficial effects of coffee has been linked to its most intriguing and essential ingredient, caffeine, though some other compounds may also be responsible for its other important properties. Coffee brew consumption has been proven to aid in preventing some severe and prevalent diseases thus making coffee a functional beverage. Studies show that coffee can greatly affect the nervous system and has a lot of effects regarding the health of the consumer, examples include coffee having a moderate slimming effect, its capacity to alleviate asthma symptoms and many more. Coffee consumption should not be taken for granted and it should be taken moderately for caffeine can be quite addictive.

Caffeine is a well-known stimulant responsible for increasing one’s alertness through stimulation of the central nervous system, rising blood circulation and respiration. Studies also show that caffeine can enhance the mood, improve body performance and reaction time and may be associated to the reduction of symptoms of Parkinson’s disease and tremors. However, caffeine has also some negative effects such has sleeplessness and mild addiction, which has prompted development of a decaffeinated coffee industry, which might also benefit from naturally decaffeinated coffee genotypes. High doses of caffeine also cause anxiety, restlessness, tension, nervousness, and psychomotor agitation, while long term use of this alkaloid may increase the risk of cardiovascular diseases, with individual differences in caffeine response, probably related to genetic factors.

Other beneficial physiological outcomes associated to coffee consumption are the stimulating effects observed on gastrointestinal tract and liver, probably from caffeine, chlorogenic and caffeic acids, inhibition of the onset of liver cirrhosis and alcohol-associated pancreatitis, reduction of the odds of having asthma symptoms and prevention of clinical manifestations of bronchial asthma.

We once conducted a study to find out how coffee consumption affects one’s overall performance. The study aimed to find out if the capacity to achieve more is directly proportional to the amount of coffee taken by consumers. Whether it’s students who drink coffee to avoid getting sleepy while studying or adults who take coffee before working out in fitness centers in Santa Monica or wherever, we want to know the effect it will have. From the data we gathered we wanted to inform everyone if drinking coffee is the best solution to increase alertness or the best beverage for daily casual activities. Fortunately, through that study we were also able to gain knowledge of the physical and mental effect of coffee and were also able to fully understand the reason behind coffee addiction and its physiological effects on the consumers.

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